Strategic Content Coordination Assistant (Community Manager)

U.S. EMBASSY HANOI

VACANCY ANNOUNCEMENT - HANOI-2023-43

OPEN TO:                 All Interested Candidates

POSITION:               Strategic Content Coordination Assistant (Community Manager)       

OPEN PERIOD:         June 20 – July 04, 2023

WORK HOURS:         Full-time, 40 hours/week.

SALARY:                   US $ $20,075.00/year

APPOINTMENT TERM: Indefinite subject to successful completion of probationary period.

ALLOWANCE AND BENEFITS: Tet bonus, annual salary increase, leave benefits, health benefits, local social security program, miscellaneous benefits allowance and other allowances.

BASIC FUNCTIONS OF THE POSITION

Incumbent of this position will work under the direct supervision of the Strategic Content Coordination Specialist or Public Affairs Officer (PAO) designee and has no supervisory responsibilities. The incumbent will be responsible for building and maintaining Mission flagship digital properties (social media, website content); for developing a year-long editorial calendar to promote Mission priorities with online communities; researching and analyzing evolving markets for Mission digital properties; and customizing content and online engagement to promote Mission objectives.

The incumbent will organize and host online conversations; design and develop innovative engagement opportunities and tools.

The incumbent will provide guidance to Public Diplomacy (PD) Public Engagement staff and other Mission personnel who engage with online communities on standards, regulations, and policies for the use of digital properties.

QUALIFICATION REQUIREMENTS

Education: A bachelor’s degree in communications, business, marketing, or local equivalent is required.

Experience:  At least two years of progressively responsible experience in a multilingual, multicultural, or multinational organization is required. Market research and audience analysis, and design and execution of online campaigns must have been significant components of the job. Must have experience managing digital properties, including direct online interaction with the public, and content creation in multimedia and traditional formats.

Languages:  

• Fluent in Speaking/Reading/Writing English is required. (This will be tested.)
• Fluent in Speaking/Reading/Writing Vietnamese is required.

JOB KNOWLEDGE: Must/must have:

• Comprehensive knowledge of the attitudes and communication preferences of target audience groups.
• Understand regional, demographic, ethnic, socio-economic, cultural, and linguistic factors and the influence of religious, cultural, and educational institutions in shaping Vietnamese opinions and preferences.
• Strong online communications and analysis skills to identify and exploit engagement opportunities.
• Understand management of digital properties and online communities, including marketing and/or advocacy campaigns.
• Knowledge of trends in regional and international communications patterns and how they affect the Vietnamese communications landscape.
• Detailed knowledge of legal regulations and procedural guidelines affecting content uses.
• Comprehensive knowledge of both traditional and online engagement tools and programs used to convey policy in the public sphere, as well as knowledge of the related regulations, policies, procedures, and resource streams associated with each.

SKILLS AND ABILITIES:  Must have/must be:

Analytic skills:

Strong analytic skills to identify target audiences, understand their sensitivities, and identify the best strategic content, format, and delivery means to influence the audiences in support of U.S. policy objectives. Able to perceive the emergence of new influencers and preferences in consumption of information to analyze the impact of evolving content formats and delivery channels.

Communication/Interpersonal skills:

Strong interpersonal skills to maintain Mission-wide collaboration/coordination on the use of digital tools and platforms to strengthen Mission diplomacy in the public sphere. Able to contribute to Strategic Content Coordination discussions of priority engagement, strategic content, and appropriate dissemination; to reach consensus; and to recommend optimal courses of action to the PAO. Excellent customer relations, interpersonal, and cross-cultural communication skills, and be able to engage the full range of Vietnamese priority audience groups through online engagement and Mission flagship digital properties. Excellent written and oral communication skills, including the ability to develop, write, and edit materials for digital dissemination in English and Vietnamese. Able to tailor communications to fit formal and informal situations and different ethnic, religious, and linguistic cultures. Able to informally interpret and translate between English and Vietnamese.

Management skills:

Strong organizational skills to manage multiple engagement platforms at the same time, and actively engage with the public simultaneously on the platforms; incorporate strategic content from all Mission offices and agencies; and identify and resolve, or seek assistance in resolving, problems associated with online content and engagement. Able to contribute to development and updating of procedures and guidelines in response to changing communication technologies and changes in public opinion, formats, and internal Mission preferences for sharing strategic content and ability to manage projects such as marketing, information, or advocacy campaigns.

Technical skills:

Must have detailed knowledge of and ability to build out and manage Mission flagship digital properties, including social media and mobile platforms, and to develop digital tools such as games and contests.

Must be able to create and use photo and video sharing sites, podcasts, video, and other digital products.

Must be fully adept at using audience analysis and analytic tools (Hootsuite, Google, and others).

Thorough, detailed knowledge of various computer software programs, specifically Microsoft Word, Excel, graphic design. (This will be tested.)

Availability:

Must be available to travel throughout Vietnam to develop professional contacts and create content and/or to support PD programs.

HOW TO APPLY

Applicants should click the link https://erajobs.state.gov/dos-era/vacancy/viewVacancyDetail.hms?_ref=rgt3dfl3pt0&returnToSearch=true&jnum=49516&orgId=114 to submit their applications through Electronic Recruitment Application (ERA) by July 04, 2023 to be considered.  Position description and guidance on how to apply are available on the Embassy’s website. https://vn.usembassy.gov/embassy-consulate/embassy-consulate-jobs/

POINT OF CONTACT: Human Resources Office

Telephone: 84-24-3850-5000 ext. 5127/5136

Email:  [email protected]