MDF Training: Advocacy & Policy Influencing | 7 - 10 August 2018 | Colombo, Sri Lanka

Advocacy and Policy Influencing
Influence decision-makers and communicate the evidence

Why this course

Understand how you can influence a policy process. From first stages to final implementation. It could be your core business or an intrinsic part of your organisation. Obtain a broad set of tools to plan effective advocacy strategies. Conduct actions with well-framed messages, and create coherent paths with your allies for powerful joint interventions.

Course objectives

By the end of this course, you will:

  • Understand how to embed advocacy actions in your organisation’s plans.
  • Use practical tools and methods to plan, prepare, implement and evaluate advocacy initiatives.
  • Analyse stakeholders and policy context.
  • Gain insight into building strong coalitions, select your political targets, frame your messages in convincing ways.
  • Practice how to conduct influential lobby meetings.

Course agenda

Day 1: Concepts & Principles

  • Welcome and introduction
  • Policy Influencing and Advocacy concepts, Policy Influencing Cycle
  • CLASP principles
  • Theory of Change

Day 2: Analysing the context

  • Policy mapping
  • Situation analysis / PESTLE analysis
  • Stakeholder Analysis - Actor Mapping
  • Network alliances and dynamics

Day 3: Skill building

  • Communications: framing the message
  • Skills building: elevator pitch
  • Win-win negotiations
  • Skills building: practise a lobby meeting

Day 4: Designing campaigns and monitoring results

  • Monitoring results: Outcome Harvesting
  • Social Media for Advocacy
  • Designing your advocacy campaign
  • Evaluation and certification

Essential information

  • Time & location: 7 – 10 August 2018 in Colombo, Sri Lanka
  • Registration deadline: 30 July 2018
  • Registration link:
  • Course fee: 830 EUR (including lunches, refreshments, training materials)
  • Special offers: 5% discount to payments completed by 15th July 2018; 10% discount to MDF alumni who attended an MDF course within the past 2 years; 10% discount to a group of 4 registrations; 1 FREE place to a group of 6 registrations

Quote from participants

“This course is demystifying the advocacy process. Breaking it down into understandable bits. Now we can actually get on with it.”

Trainer: Ms. Miriam Lindwer

Miriam is a trainer and consultant with more than 20 years of experience in the Netherlands, and in South and South East Asia. As a consultant, she supported client organizations on issues related to organisational development and strengthening, strategic planning, employee satisfaction, performance and competency management, learning organisations and change processes. She is an experienced skill trainer on topics such as Result-Based Management, Monitoring & Evaluation, Advocacy, Leadership, People Management, HR Management, Training of Trainers, Facilitation Skills and Personal Effectiveness.

See more of Ms. Lindwer’s profile here

Contact us

MDF Asia, Vietnam office
249A Thuy Khue, Tay Ho, Ha Noi
Email: [email protected] or [email protected]
Phone: +84 (0)24 6258 4438